BOOKWIRE and MATERNA conjointly develop a White-Label-Shop system for publishers

E-Book Sales as Complete Solution

Dortmund/Offenbach, 2010-10-20

The IT and Telecommunications specialist MATERNA located in Dortmund and BOOKWIRE from Offenbach/Mainz specialised in digital book sales jointly develop a White-Label-Shop system for publishers of books and magazines. The system should enable all publishing partners of BOOKWIRE to sell their e-books via the own web page respectively via Widget-system by third parties.

Hereby, the publishing company should get in its own shop and the direct-to-consumer business as easy and effective as possible. Selling, delivering, paying and invoicing – even up to pre-order – will be done from one source. This is in line with BOOKWIRE’s corporate philosophy to offer custom-made complete solutions for the e-book trade of publishing companies.

MATERNA has successfully realised such solutions as “Managed Services” for different branches several times and has put them into operation in its own data processing centre. The whole know-how of the Communication and IT-specialist will be integrated in the development of this new White-Label-Platform.


About MATERNA Information & Communications

As a leading information technology service provider, MATERNA employs approximately 1,300 staff throughout Europe and achieved a turnover of 153 million Euros with their two business divisions in 2009. The Information division provides process and technology consulting and implements appropriate IT solutions as well as delivering maintenance, operational and training services. The target groups are IT departments and specialist user departments in large and medium-sized companies. MATERNA is highly skilled in the segments of IT service management, individual solutions and portals as well as in SAP corporate solutions. They also have in-depth knowledge and expertise in the public sector and for IT service providers. MATERNA Communications has comprehensive know-how in marketing services for new media, e-commerce and m-commerce solutions, voice and video applications, service platforms and hosting. In addition to innovative MVNE solutions, their portfolio also comprises integrated passenger services for airlines and airports.

Further Information:

MATERNA GmbH Information & Communications
Press and Public Relations
Antje Krämer
Voßkuhle 37
44141 Dortmund
Germany
Phone: +49 231 5599 8396
Fax: +49 231 5599 678396
Email: antje.kraemer@materna.de
www.materna-communications.com



Customer magazine MATERNA Monitor - Read the current issue