MATERNA Communications creates city valuation portal at Lufthansa.com
Evaluation into ten categories
Dortmund, 2011-02-03
With the new city evaluation feature at Lufthansa.com, travellers can now assess the most beautiful destinations in the world, communicate their personal experiences or get ideas for their own travel plans. All locations which are served by direct flights from Lufthansa (currently more than 200 cities in 95 countries) are available for evaluation. This web application was developed by telecommunications specialist MATERNA Communications, which is also to host the services and monitor compliance with the rules of use. The evaluation portal is online here.
To use the application and evaluate Lufthansa destinations throughout the world, prospective customers need only create their brief personal lufthansa.com profile and then award up to five stars under ten categories such as "Sightseeing ", "Family, " "Dining" or "Nightlife". Users can also store personal tips for other travellers.
The web application is based on the MATERNA Communications MACS Service Delivery Platform. The platform also provides components for the aggregation, distribution and marketing of digital content and is based on a stable, high-performance J2EE technology. The rating application is embedded in the Lufthansa.com portal using IFrame integration and run as a Managed Service at the MATERNA data center. The incoming mail is moderated by MATERNA's own editorial staff. So portal visitors are always guaranteed to be given a realistic and varied assessment of the destinations.
About MATERNA Information & Communications
As a leading information technology service provider, MATERNA employs approximately 1,300 staff throughout Europe and achieved a turnover of 153 million Euros with their two business divisions in 2009. The Information division provides process and technology consulting and implements appropriate IT solutions as well as delivering maintenance, operational and training services. The target groups are IT departments and specialist user departments in large and medium-sized companies. MATERNA is highly skilled in the segments of IT service management, individual solutions and portals as well as in SAP corporate solutions. They also have in-depth knowledge and expertise in the public sector and for IT service providers. MATERNA Communications has comprehensive know-how in marketing services for new media, e-commerce and m-commerce solutions, voice and video applications, service platforms and hosting. In addition to innovative MVNE solutions, their portfolio also comprises integrated passenger services for airlines and airports.
Further Information:
MATERNA GmbH Information & Communications
Press and Public Relations
Antje Krämer
Voßkuhle 37
44141 Dortmund
Germany
Phone: +49 231 5599 8396
Fax: +49 231 5599 678396
Email: antje.kraemer@materna.de
www.materna-communications.com
